Miami - Soccerex Trade show
Exhibiting at Soccerex trade show in Miami. The brief was to bring an additional draw to our stand and social platforms, that’s where I recruited Tobias Becs a freestyle footballer. He was there primarily to advertise ourselves, before, during and after Soccerex. Day 1 of the project was road tripping around iconic spots in Miami for video & photo content. Days 2-3 were to bring attendees to our trade stand. Alongside this we ran email campaigns, printed flyers and LED screens to advertise Net World Sports & FORZA.
The campaign broke down into: Announcement video, Trade show assets, BTS reel, post show video posted by Tobias, Email sends and Social assets.
Certainly a trip to remember.